For years, Canadian-owned Naked News has been providing news presented by stripteasing men and women and now, if you want to keep up with the latest in Israeli sport, then HotSport an Israeli website is offering sport news presented by women in their bikinis.
If ever there was a reason for Jews in the diaspora to learn conversational Hebrew, then HotSport could well be it.
HotSport which has a Lads mag appearance offers a daily round-up of what is happening in Israeli sport presented by one of its team of bikini-clad newsreaders.
Offered in Hebrew, an English and French language version may be launched later this year along with a service for ladies featuring hunky Israeli men.
For more information: www.hotsport.co.il